What if I tell you that there is an efficient technique of making tutorial videos that will not burn a hole in your pocket? And, that technique is called Screen recording. All of this can drive your production cost, and push it out of your budget. You need to have the right camera set-up, perfect lighting, and editing tools to create a video of convincing quality. However, creating a video tutorial can be a tough job, especially if you’re a beginner. Whether you’re a gamer, gardener, beautician, baker, fitness instructor, if you’re good at what you do, and have the love to share it with others, tutorial videos can be a great channel for you. Tutorial videos fill this space exceptionally well, and employees will like it too, as 75% prefer watching videos over reading documents, manuals and emails.īut, why just business? Tutorial videos has its presence in every category. After getting hit by COVID, many companies have been scrambling to find new ways of training employees remotely. An average company in the US spent $1111 per employee on training cost as per a research done by Training Magazine in the year 2020. The benefit of creating a video tutorial doesn’t just stay limited to the users, it helps in training the employees too. As per Think with Google consumer insights, users are 3 times more likelyto watch a video tutorial on YouTube, than reading the product’s instructions. Users, on the other hand, also prefer this way of learning about a product. For a SaaS business, tutorial videos are very helpful to train and educate the users about the product. Making tutorial videos is a great way of engaging with your customers and viewers.
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